{"id":231002,"date":"2023-09-01T11:32:21","date_gmt":"2023-09-01T09:32:21","guid":{"rendered":"https:\/\/najnaj.eu\/about-us\/"},"modified":"2026-08-02T16:58:18","modified_gmt":"2026-08-02T14:58:18","slug":"about-us","status":"publish","type":"page","link":"https:\/\/najnaj.eu\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"\n

NajNaj: the best for what matters most<\/h2>\n\n\n\n

Ime NajNaj izhaja iz ideje, ki nas vodi od samega za\u010detka: najbolj\u0161e za najpomembnej\u0161e<\/strong>.<\/p>\n\n\n\n

For us, that means every product must be carefully selected, verified, and useful in the real life of parents and children.<\/p>\n\n\n\n

Za NajNaj.eu stoji Mikroedra d.o.o. \u2013 ekipa, ki \u017ee ve\u010d kot 15 let <\/strong> izbira in prina\u0161a najbolj\u0161o otro\u0161ko opremo star\u0161em po vsej Evropi.<\/p>\n\n\n\n

Mikroedra distribuira mednarodne blagovne znamke in sodeluje z dobavitelji, maloprodajnimi partnerji in strokovnjaki, NajNaj.eu pa predstavlja na\u0161e delo in vrednote skozi skrbno izbrane izdelke, izobra\u017eevalne vsebine in strokovno podporo<\/strong> star\u0161em pri sprejemanju varnih in informiranih odlo\u010ditev.<\/p>\n\n\n\n

Our mission is not just sales. We want to offer parents products that we understand, that we believe in, and for which we know why we recommend them.<\/p>\n\n\n

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How NajNaj Came to Be<\/h2>\n\n\n\n

Mikroedra i NajNaj.eu nisu nastali iz poslovnog plana, ve\u0107 roditeljstvom. Kao roditelji \u010detvero djece, na vlastitoj smo ko\u017ei nau\u010dili razliku izme\u0111u proizvoda koji samo lijepo izgledaju i onih koji uistinu slu\u017ee svojoj svrsi i olak\u0161avaju \u017eivot. Upravo iz te osobne potrage za najboljim rje\u0161enjima<\/strong> \u2013 poput BeSafe autosjedalice koja u tom trenutku nije bila dostupna u na\u0161oj regiji \u2013 ro\u0111ena je Mikroedra<\/strong>. <\/p>\n\n\n\n

Today, Mikroedra connects two worlds \u2014 we work with retailers and directly with parents alike, and we help international brands grow in our region.<\/p>\n\n\n\n

Na\u0161a distribucijska mre\u017ea obsega ve\u010d kot 150 prodajnih mest<\/strong> na Hrva\u0161kem, v BiH, Bolgariji, na Cipru, v \u010crni gori, Gr\u010diji, na Mad\u017earskem, v Severni Makedoniji, Sloveniji in Srbiji.<\/p>\n\n\n\n

In addition, we export our own brand Baobaby Pelice to other markets as well, including Australia, the USA, the Czech Republic, France, Iceland, Italy, Latvia, Malta, Germany, Romania, the United Kingdom and South Korea.<\/p>\n\n\n\n

Hkrati vlagamo v izobra\u017eevalno podporo star\u0161em in razvoj skupnosti prek raznih delavnic, konferenc in NajNaj \u0161olo za bodo\u010de star\u0161e<\/strong>. To isto predanost kakovosti in stroki \u0161irimo tudi zunaj meja regije prek na\u0161ih Baobaby Pelice<\/strong> \u2013 znamko otro\u0161ke obutve, ki jo s ponosom proizvajamo, razvijamo in uspe\u0161no izva\u017eamo na trge Evropske unije in sveta.<\/p>\n\n\n

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Neda and Luka, founders of Mikroedra and NajNaj.eu, with Baobaby Pelicas \u2014 shoes made from vegetable-tanned leather that we produce in Croatia.<\/figcaption><\/figure>\n<\/div>\n\n\n

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Products we love and recommend<\/h2>\n\n\n\n

Iza svakog brenda u na\u0161oj ponudi stoji pri\u010da o vrhunskoj kvaliteti, provjerenoj sigurnosti i promi\u0161ljenom dizajnu. Ne slijedimo trendove \u2013 slijedimo standarde koje smo i sami tra\u017eili kao roditelji. Od autosjedalica s najboljim ocjenama sigurnosti i ergonomskih nosiljki koje podr\u017eavaju zdrav razvoj, do igra\u010daka koje poti\u010du ma\u0161tu i grade dje\u010dju samostalnost \u2013 svaki proizvod ima svoju svrhu i istinsku vrijednost u \u017eivotu roditelja i djece.
\ud83d\udc49 Upoznajte sve na\u0161e brendove<\/a>.<\/p>\n\n\n

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We are building a community of conscious and informed parents<\/h2>\n\n\n\n

Verjamemo, da vrhunski izdelki svojo polno vrednost dose\u017eejo \u0161ele ob pravilni uporabi. Zato nismo le distributerji, temve\u010d tudi partnerji v znanju<\/strong>: zagotavljamo strokovno usposabljanje na\u0161im maloprodajnim partnerjem, da je vsaka informacija o izdelkih in njihovi uporabi to\u010dna in koristna.<\/p>\n\n\n\n

Beyond that, we educate parents about the concepts we deeply believe in: from traffic safety to connected parenting achieved through babywearing, breastfeeding, active play and recognising the child’s real needs.<\/p>\n\n\n\n

V ekipi imamo strokovnjake za varnost otrok v prometu in certificirane svetovalke za no\u0161enje<\/strong>, se nenehno u\u010dimo, spremljamo novosti in se izpopolnjujemo, da vam lahko vedno posredujemo najnovej\u0161a znanja. To znanje vsakodnevno vgrajujemo tudi v dragoceno izobra\u017eevalno vsebino na na\u0161i spletni strani in dru\u017ebenih omre\u017ejih<\/strong>, s \u010dimer gradimo skupnost, utemeljeno na zaupanju in preverjenih informacijah.<\/p>\n\n\n\n